10 Tips and Best Practices for Webinar Presenters

Being an effective webinar presenter requires more than just delivering information – it’s about engaging, inspiring, and leaving a lasting impact on your audience. Whether you’re a seasoned presenter looking to fine-tune your skills or a first-time host seeking guidance, this comprehensive guide for mastering the art to host a webinar.

From commanding attention through compelling storytelling to navigating technical challenges, we’ll delve into a range of tips and best practices that will elevate your webinar presentations to new heights. Drawing on expert insights and real-world experiences, this guide will equip you with the knowledge and techniques to confidently captivate your audience, and convey your message with precision.

1. Share personal experiences 

Webinar presenters are selected based on their actual experience with the chosen topic, so if you are presenting a webinar you should try to share some of your personal experiences, along with the audience.

For example, you might want to share how you’ve applied the theory you’re discussing at work and the results that theory has produced. This is information that attendees can’t just learn from textbooks or blog posts, which will lead to increased engagement, as it will likely ask questions from the audience. Just make sure your stories don’t get too far off course, or if they do, try to contain them whenever you can. 

2. Make sure your slides are easy to read 

Many webinar viewers use small devices (tablets, mobile phones) and/or have poor internet connections. To make sure they can still see your presentation, divide the information into multiple slides in large, easy-to-read fonts. Don’t use borders, shadows, or animations, and avoid tables with small font sizes (you can outline important sections and allow attendees to download the full presentation after the webinar). Also, don’t use too many images on a slide, and crop the images you’ll be showing to focus only on the essentials.  

3. Use multimedia content 

A good video or animation is worth a thousand words. If you have multimedia content that fits your presentation, isn’t too long, and of good quality, it can be very helpful to emphasize the learning objectives of your webinar. Enrich your presentation with great videos or animations whenever possible. 

4. Include videos 

Many webinar presenters like to include videos that they create themselves with their mobile devices. This is not a problem as long as the video is recorded horizontally. Horizontal videos fit into the presentation template’s placeholder and play the video at the highest resolution.   

5. Encourage audience engagement throughout your webinar 

Your audience is judging you and your message from the first minute, so it’s important that you capture your audience’s attention within the first 60 seconds and drive engagement to ensure success. Attachment. 

If you host a webinar of 30 minutes or more, you need to make the most of every second to engage your audience. You can do this using a variety of interactive features, such as live polls, live chat, and a live Q&A at the bottom, so your audience can interact with you. in real time. This two-way interaction will help break down barriers between audience and presenters, increase listening time, and improve attendee satisfaction. 

6. Enrich your webinar with cases 

Adding cases to your presentation turns theory into practice and makes webinar content more visible to viewers. The inclusion of cases prompts participants to ask questions. Webinar presenters and chat moderators also have the opportunity to offer practical advice during a Q&A session at the end.  

7. Rehearse your presentation 

If you’re hosting a webinar, you’ll be the moderator for an hour straight. Please note that a webinar presentation is not the same as a conference. It includes some sections that you won’t cover in a lecture. So rehearse your presentation and be prepared to: 

Say hello and introduce yourself and your chat moderator (short but bold)

Present your presentation, webinar schedule, and learning goals

Empower your chat moderators

Invite participants to submit questions  

8. Speak slowly 

In any webinar, the presenter tries to provide as much information as possible in a short amount of time. However, it is important to speak slowly and clearly. Attendees from all over the world will join your webinar, including non-native English speakers as well as viewers with poor internet connections or noisy environments. These factors make it difficult for them to understand you, so make sure to articulate your presentation clearly.